Jorg Gray to produce customised watch for the London Special Branch

Jorg Gray has now been awarded the huge honour of producing a customised watch for the London Special Branch command. The watch will have the Special Branch’s seal on the front, and on the back of the watch will be details regarding the date of when the command was founded and a unique serial number.

The Special Branch command was set up in 1883 and its role has been to counter the threat of political violence and subversion in the United Kingdom.

Presidential Appeal Chrono 2011

Jorg Gray JG9800-24 in Watch Pro/Professional Jeweller Magazine April 2011

An interview with Trevor Gnesin - CEO of Jorg Gray

When TAG Heuer blogger Jeff Stein called Trevor Gnesin to tell him the President was wearing the Jorg Gray watch, Gnesin thought his friend was joking. Shortly afterwards, Gnesin found himself informally tracking the President’s whereabouts by watching where online orders for the watches were coming in from.

"Be it Moscow or the Czech Republic, I knew where the president was. By the end of our first year – during one of the worst recessions in American history - we were in 200 stores across the USA," said Gnesin.

Last Christmas, Gnesin underestimated demand and couldn’t meet the orders. But he is committed to his customers and production schedules. "It took 18 months to get my wife’s $23,000 watch back from repair recently. It’s mindblowing how companies get away with that."

Having diversified with 23 new watch styles (unveiling five new launches at BaselWorld), the opening of the first standalone store in Kuala Lumpur, and with hopes to establish 15 more boutiques in the next five years, Gnesin has experienced many unique moments thanks to the brand’s rapid success.

To read Claire Adler's entire interview with Trevor Gnesin visit http://www.time2.co.uk/blog/exclusive-time2-interviews-jorg-gray-ceo-trevor-gnesin/

Jorg Gray 6500 Timepiece - the watch that transcends political inclinations

If ever there was a time the horological preferences of a president have reflected the state of the country, this is it. At £260, the commemorative watches are pared-down, stylish, and good value for money. And they’ve been catching on.

Within 18 months, retail sales soared from zero to $1million a month and the watches could be found in 15 countries. The day that talk show host Ellen de Generes gave away 400 Jorg Gray watches to her guests for her birthday, the website crashed.

The watches have even been known to transcend political inclinations. When CEO Trevor Gnesin received a hate email from a staunch Republican declaring he’d never buy the watch due to Obama’s policies, South African Gnesin replied saying the watch is not so much political as it is historic, defining a time when the world witnessed an African American become president in a country where his people were once slaves. Needless to say, the man put in an order.

To see entire article by Claire Adler please visit

IndyCar.Com News

American watch brand Jorg Gray has partnered with Sam Schmidt Motorsports driver Alex Tagliani with plans for multiple event appearances throughout the United States and Canada.

A limited edition, signature Tagliani timepiece is to be released in the coming months.

“Timing and attention to detail are imperative both in racing and watch making," Tagliani said. "Jorg Gray’s dedication to creating exceptional timepieces with impeccable precision and accuracy made our partnership effortless."

Tagliani kicks off the 17-event IZOD IndyCar Series season in the No. 77 car with the March 25-27 Honda Grand Prix of St. Petersburg.

“Mr. Tagliani is not only an outstanding driver, but his style, class and competitive edge match that of the Jorg Gray Collection and the brand’s direction within the consumer market,” said Trevor Gnesin, president of Jorg Gray. “His allegiance to his sport mirrors our commitment to providing quality timepieces that make a statement."

Jorg Gray & Alex Tagliani featured in A Blog To Read

Ariel Adams' blog 'A Blog To Read' - popular watch review and news source online.

Jorg Gray signs Indycar racing driver Alex Tagliani as the brand's first official ambassador

START YOUR ENGINES - JORG GRAY HEADS TO THE RACES SIGNING INDYCAR DRIVER ALEX TAGLIANI AS BRAND AMBASSADOR

We are excited to announce our partnership with Indycar racing icon, Alex Tagliani, our first official brand ambassador. The Indianapolis-based driver, known for his speed and talent on the track, joins the Jorg Gray team just in time for the start of the 2011 IZOD IndyCar season and will be a component in Jorg Gray's brand expansion throughout the coming year.